Record enrollment, the school's highest in 20 years.
A full-funnel program drove a school of choice to record enrollment, with inquiries at under $20 a lead.
The challenge
A school of choice needed to grow enrollment by reaching more families and keeping them engaged through a long decision.
What we did
We combined paid and organic social, digital media, YouTube Live events, display ads, website and email retargeting, and direct mail, among other tactics, into a single program measured on inquiries and enrollment.
The results
The school reached record enrollment, its highest in two decades, with inquiries at under $20 a lead.
What it means for you
Enrollment rarely turns on one channel. A coordinated program that finds families, earns their trust and brings them back is what moves the number.
Let's grow something together.
Tell us about your brand and your goals. You'll hear back from a senior member of our team, usually within a day.
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